#Brand Management

5 Posts


/news/firefox-cloud-re-ux

Firefox Cloud reUX

Oct.06.2019 | 5m Read | ^UX
Oct.05.2019 Redesign of Firefox.com's into a unifying cloud platform. PART 1 : usability issues. PART 2 : UI updates. The redesign (or reUX) samples the original Firefox.com web site, but then moves to draw inspirations from dark interfaces found in professional tools like Maya, Resolve, Visual…
/news/git-hub-enterprise-re-ux

GitHub Enterprise reUX

Aug.28.2019 | 13m Read | ^UX
Aug.28.2019 redesign of GitHub's Enterprise UX landing page and branching content. It also features brand management and marketing strategy to convert existing GitHub users to Enterprise, maximizing CPM, pageflow, and content. PART 1 : usability and presentation issues. PART 2 : UI updates…
/news/prime-video-re-ux

Prime Video reUX

Jul.25.2019 | 7m Read | ^UX
Jul.25.2019 redesign of Amazon Prime Video. PART 1 : usability issues. PART 2 : UI updates. This redesign (or reUX) is based on the existing web site, but not specific to any platform other than horizontal ratio'd screens. Pointer hovers are omitted and larger components are preferred when possible…
/news/improving-linked-ins-ux-ui

Improving LinkedIn's UX / UI

Oct.15.2018 | 2m Read | ^UX
As of Oct.14.2018 LinkedIn’s news feed looks like this: Feels like we are going back to early Web 2.0 here. The problems? ◆ Doesn’t match the established styling & color scheme. ◆ High contrast & black on modern screens cause eye fatigue (even pain). ◆ Pictures become more ominous & dingy with the…
/news/apple-com-react-redesign

Apple.com React Redesign

Apr.22.2018 | 5m Read | ^UX
Apr.22.2018 redesign of Apple.com. Home: The main nav ('mac iphone ipad', etc) now sports svg icons. It's a custom headroom component with a large, soft shadow (dark blue) optimized for light grayish backgrounds. Being a fan of depth, I decided to go with a '3D'/embossed look for the down CSS style…